Case Study - Dickens Yard Dental
Meet Dr Sahil Thakkar
Introduce your business and what you do there.
I’m the owner, founder, and principal dentist of Dickens Yard Dental which is a dental practice based in West London.
What challenge were you trying to address with PatientBoost (formerly Dental Brands Grow)?
Since we were a brand new business, we wanted a new business that would allow prospective patients to do their homework and learn a little bit more about us. Our main goal was to increase the number of new patients coming in.
What was the scope of their involvement?
They built a brand-new website from scratch. I’d say that 70%–75% of the copy was from them. The rest of the content came from me and it involved information about our business and values. They’ve launched the website and are currently managing it.
What is the team composition?
We only work directly with Mike (Founder & Consultant).
How did you come to work with PatientBoost (formerly Dental Brands Grow)?
We were looking at potential website designers for some time, and we spoke to prospective web designers for a year. Since we weren’t in any rush, we took our time speaking to different companies. In the end, we probably spoke to 8–10 companies. We came across Mike’s company on a Facebook forum. When we reached out to him, we felt he was the only person who actually cared.
How much have you invested in them?
We’ve spent less than $10,000 to date.
What is the status of this engagement?
We started working together in February 2021, and the work is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The website and business have only launched in the last couple of months, so we haven’t really had much time to assess the impact in terms of raw numbers and conversions. However, we seem to be doing pretty well.
I like our website, and my external customers and dental colleagues appreciate it too. Thanks to Mike’s work, the vast majority of our inquiries come from the website, and we’re getting bookings through the platform too. Above all, they’re very good at understanding the essence of our business and the image we want to get across.
How did PatientBoost (formerly Dental Brands Grow) perform from a project management standpoint?
Their project management skills have been perfect. We communicate through emails, Zoom calls, and WhatsApp.
What did you find most impressive about them?
They care about us, and they’re willing to understand our business and target market before presenting solutions. On top of that, they’re willing to learn about our problems compared to other companies who just outright provide solutions without addressing our problems. Furthermore, they’ve been highly interested in building rapport with us, and they’re focused on our needs.
Are there any areas they could improve?
No, I’ve been pretty happy with their process. I have no issues and concerns since they’ve been keeping me well informed. Overall, everything has been good.
Do you have any advice for potential customers?
Have a chat and keep in touch with their team because PatientBoost (formerly Dental Brands Grow) will get the best out of you.
We don’t need to do much because Mike is very thorough. We’ve only needed to provide him with all the details about our business, values, and objectives.