EP28 Generating Enquiries – Interview with Adam Smith

In this episode, Mike is joined by Adam Smith – Co-Founder and Director of Sales at EnquiryBot; an advanced, automated chatbot and sales management system which increases website enquiries by at least 240% and returns an annual ROI in around 4 weeks.

Adam discusses his background in golf and hospitality, and how his experiences helped him get to grips with dentistry faster.

He explains what a chatbot is, and identifies the different types of “chat” you can find on a website. Adam then talks about the history of chatbots which were pioneered by large corporations with big budgets, and how this created problems for SMEs looking to benefit from the technology.

Adam then dives into why he started EnquiryBot with his Co-Founders, Elliot Hamilton and John King, and how they overcame several challenges with chatbots. He also gives an overview of the lead management system on the backend of the chatbot which helps businesses more effectively manage enquiries.

Mike and Adam then discuss the importance of speed when it comes to following up with enquiries and how EnquiryBot’s automated response emails can improve your chances of converting an enquiry into a sale.

He then explains exactly how EnquiryBot is helping dental practices turn more enquiries into patients. EnquiryBot works for many different industries, but dentistry is EnquiryBot’s largest sector.

At the end of the podcast, Adam shares his number one piece of advice for any associate dentists thinking about buying or starting their own dental practice.

If you have any questions regarding chatbots or you’d like a demo of EnquiryBot, then reach out to Adam Smith.

Visit the Growing A Dental Practice podcast page for more details and links to streaming platforms > patientboost.dental/podcast

This episode is brought to you by PatientBoost – The Business & Marketing Growth Consultancy for Dental Practices.

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Have a story to share?

If you’d like to share your knowledge and experience of growing a dental practice, the we’d love to get you on the podcast as a guest!

We’re especially interested in speaking with established practice owners, dental marketers, business consultants, and associate dentists who want to own their own practice one day.

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