One Day Interactive Workshop
Marketing Confidence for Practice Managers
Gain the knowledge and confidence you need to run your own marketing or hire the right marketing agency for your practice if you don’t have time.
- Wednesday 4th May or Wednesday 22nd June*
- 9:30am - 4:30pm
- Virtual Training
- Limited to 12 Spaces
- £249 per Person**
**Workshop launch price – we will never offer this training at this price again. Sign up now to bag yourself a bargain!
Gain Confidence
Save Time
Avoid Being Burnt
Grow Your Practice
As a Practice Manager, you're probably responsible for marketing your practice - in addition to everything else you do.
Do you struggle with:
- Not knowing where to start with marketing?
- Overwhelmed by all the ways to "market" a practice?
- Deciding whether to do it yourself or hire an agency?
- Don't know how to choose the best marketing agency?
- Want to avoid hiring the wrong agency again?
- You don't have any time to run marketing, but you need to know what's going on?
Gain Confidence
Run successful marketing yourself or hire the right agency. Whichever route you choose, you'll make your decision with newly gained skills and knowledge.
Avoid Being Burnt
Disappointed by a marketing agency in the past that over promised and underdelivered? You're not alone. Learn what to look for and what to ask to find the perfect marketing partner.
Grow Your Practice
Whether you do it yourself or hire a marketing agency, you'll have everything you need to really grow your practice and help more patients. You might even come to enjoy marketing.
"We get it. Practice Managers have to wear a lot of hats. On top of dealing with patients, managing staff, ensuring compliance, and sorting finances, many PMs are expected to excel at marketing with little to no training or experience."
Hazel Woodward @ HW Digital
Mike Hennan @ PatientBoost
"We get it. Practice Managers have to wear a lot of hats. On top of dealing with patients, managing staff, ensuring compliance, and sorting finances, many PMs are expected to excel at marketing with little to no training or experience."
Hazel Woodward @ HW Digital
Mike Hennan @ PatientBoost
Dental Marketing Made Simple
Step 1:
Sign Up
Step 2:
Attend Workshop
Step 3:
Marketing Confidence
What's covered in the workshop?
Social Media
- What is social media?
- Why should a dental practice use social media?
- Which social media platforms should you use?
- How to be successful using social media
Dental Websites
- Why are websites important?
- What makes a good website?
- Should you build your own website or hire an agency?
- How to make your website GDC compliant
Search Engine Optimisation (SEO)
- What is Search Engine Optimisation (SEO)?
- Why is SEO important?
- How does SEO work?
- How much does SEO cost?
Email Marketing
- What is email marketing?
- Why is email marketing important?
- Who and what can I email (GDPR)?
- How can I get started with email marketing?
Hands-On Live Activities
It’s not all theory. You’ll start marketing your practice during the workshop.
How to optimise your social media accounts
Hazel will walk you through how to make your Facebook and Instagram profiles standout, so it's one less thing on your to-do list.
How to improve your Google My Business listing
Mike will guide you how to make sure your Google My Business (GMB) listing is fully optimised to boost your rankings.
"JAM-packed with nuggets of wisdom and hacks to grow your practice!"
Pricing
Special Launch Price
£249**
Per Person
- 6 Hour Virtual Workshop
- 2 x Hands-On Activities
Bonuses
- 50% off power hours with Hazel or Mike***
- Awareness days calendar for social media
- Marketing checklist for dental practices
- Dental receptionist greeting script
**Workshop launch price – we will never offer this training at this price again. Sign up now to bag yourself a bargain!
***Must be claimed within 6 months of workshop date.
Workshop Details
- Wednesday 4th May or Wednesday 22nd June*
- Start time: 9:30am
- End time: 4:30pm
- Morning session: 9:30am - 12:30pm
- Lunch: 12:30pm - 1:30pm (1 hour)
- Afternoon session: 1:30pm - 4:30pm
- Short breaks every 90 minutes
*We reserve the right to change the date of the workshop, if we don’t receive the minimum number of sign ups. Individuals can request a full refund if they can’t attend a future workshop.
Frequently Asked Questions
Who is this training for?
This workshop is primarily aimed at Practice Managers, but it would also be suitable for Principals, Treatment Coordinators (TCOs), Dental Nurses, or Receptionists. Basically anyone within a practice who is responsible for marketing.
When will the training take place?
The launch workshops are scheduled for Wednesday 4th May 2022 or Wednesday 22nd June 2022. They will run between 9:30am to 4:30pm with a one-hour lunch break. We may have to move the dates, if we don’t get enough sign ups. If this happens, you will be automatically moved to the next available date. If you can’t attend any future date, you can request a full refund.
How much does this training cost?
£249 per person. This is the workshop launch price. We plan to run this training multiple times a year, and don’t expect to offer it at this price ever again. Don’t miss your chance to bag a bargain!
Where will the training take place?
It’s a virtual workshop, so no need to travel anywhere or book accommodation. You’ll learn everything from the comfort of your own home or dental practice. We’ll send you a link to join the training via Zoom. Make sure you have a laptop or desktop for the whole day and that you have a fast and stable internet connection.
Who are Hazel Woodward and Mike Hennan?
Hazel and Mike are experienced dental marketers. Hazel is the Queen of Social Media, and helps her dental clients make an impact on social media without endless scrolling. Mike builds awesome dental websites and helps dental practices get found on Google through SEO and Google Ads. Together they form the dream dental marketing team. Plus they’re a right giggle.
Ready to feel confident about marketing?
Gain the knowledge and confidence you need to run your own marketing or hire the right marketing agency for your practice.
- Wednesday 4th May 2022*
- Wednesday 22nd June 2022*
- 9:30am - 4:30pm
- Virtual Training
- Limited to 12 Spaces
- £249 per Person**