Marketing

top five reasons dental practice ads fail

The top five reasons why dental practice ads fail and how to fix them

It can be very frustrating if you’ve tried your hand at running ads for your dental practice but feel like you’ve wasted precious time and money on clicks that didn’t convert, or you’ve outsourced your marketing but didn’t get the results you wanted. When you’re already so busy with the day-to-day of managing patients and …

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Design & Market a Dental Plan to grow your pracice

Designing and Marketing Dental Plans to Grow Your Practice

If you’re not already offering dental plans to your patients, you’re seriously missing out on a trick. Dental plans are one of the best ways to grow your dental practice by increasing revenue and attracting more patients. Maybe you’ve been too busy to dedicate time to building a dental plan or think it might be …

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Marketing Your Cosmetic Dentistry: Patient receiving dental implan

6 Reasons Your Patients Aren’t Buying Cosmetic Dentistry

You’ve spent years (and thousands of dollars) training in cosmetic dentistry, invested in the right tools, and regularly talk to your patients about the latest cosmetic fixes – so why aren’t they investing in these procedures? Like many dentists we work with, getting patients to sign up for cosmetic dentistry is one of the biggest …

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Best way to market your cosmetic dentistry service

The best ways to market cosmetic dentistry to your patients

According to Markets and Markets, cosmetic dentistry is forecasted to rise by 6.6% annually and reach $30.1 billion by 2026. And it’s no surprise, considering the rise of influencer culture that has (thankfully) shone a spotlight on cosmetic dentistry. Everywhere you scroll, you’ll find testimonials from big names promoting the latest at-home teeth whitening kits …

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Growing your email marketing list with a lead magnet

Be honest, have you ever intentionally subscribed to a newsletter?! If you’re like most people, the answer is probably ‘no’. Why is it then, so many websites feature a ‘subscribe to our newsletter’ section? To me and so many others, this section totally screams ”SPAM!”. Sometimes they even ’promise‘ not to spam you – yeah …

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How To Write Blog Posts For A Dental Practice

With 32% of professional marketers thinking their content is poor and 60% of content marketers finding it hard to produce content consistently, it’s safe to say that writing blogs can be difficult – even for professionals. Isn’t that crazy? 60% of professional writers find it hard to produce content. If they find it challenging no …

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2 Simple Steps To Measure The Success Of Your Dental Practice Website

You have a website, it’s doing the job it was meant to. Well, you think it is anyway. But do you really know how it’s performing? Knowing your return on investment (ROI) is an important part of building a website for any business owner, including dental clinic owners. In this article, we’ll provide you with …

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